VICENZAORO JANUARY 2026: Babylon brings AI into jewelry business processes
VICENZAORO JANUARY 2026: Babylon brings AI into jewelry business processes
VicenzaOro January 2026 was much more than a trade show presence for XOX Group. At one of the leading international events for the luxury and jewelry industry, the Group presented the direction of a journey built on more than twenty-five years of experience in the gold and jewelry sector. Rather than showcasing a simple portfolio of products, XOX Group presented an integrated system supporting both manufacturing and retail through its companies: ePlay, dedicated to manufacturers and jewelry brands; Art&sofT, focused on boutiques and high-end retail; and Babylon, the Artificial Intelligence platform designed to become part of business processes and help make them more connected, faster and more operational.
The key moment was the event held on January 19, dedicated to Babylon and to the role of Artificial Intelligence in the future of companies within the industry. It opened a broader discussion around how AI has now become a central part of business organization, and how its value today lies in the ability to interpret, connect and use data at the right time, rather than simply possessing large amounts of it. The strong engagement at the trade show confirmed that the market is ready and increasingly aware: companies are looking for practical integrations that can become part of everyday processes and support faster, better-informed decisions.
For XOX Group, VicenzaOro represented an important milestone in a journey already underway: one built around operational Artificial Intelligence, integrated into the Group’s ecosystem and designed to support day-to-day business.
